Gingham Shirt Factory

A little venture by gents shirting staple Ben Sherman in early 2012, they looked to make the gingham check their own by creating the 'Gingham Shirt Factory'. It seems quite logical as Ben Sherman have been churning out gingham design for some time, so they gave themselves the brief  ''to design a range of Gingham shirts, whereby we would deconstruct, reform and ultimately redefine the Gingham shirt.  The final outcome is a collection of truly innovative and contemporary shirts that celebrate our heritage and a relationship close to our hearts''.

I certainly don't disagree as I became the proud owner of a white and pink effort over Christmas. Quality shines through with just a slight edge to make an ordinary shirt stand out - in this the shade of pink on the collar is a touch darker than on the rest of the shirt. Just enough to add a certain I don't know what.